This is my go to whenever I feel like lightening things up. This hair dye product has some great benefits!
It is not as rough on your hair as some other brands of blonde hair dye. It durastically changes the color of a variety of hair colors from dark brown to light blonde. I sometimes go 6-12 months without dying my hair and I can tell you from personal experience with this brand that it does not fade from the original color even after a year! Another bonus is that it comes with a highlighting cap so you can choose how much of your hair you want to color.
To get these results it can be very simple but very time consuming as well. Use the cap and hook to pull the hair through that you'd like to dye, now, to make this process much easier you might like to consider doing what I do and getting someone else to do this for you or you could skip the cap and dye all your hair if you prefer. Once this process is complete I highly recommend brushing/combing the hair that you've pulled through the cap that will make it easier for you to get the cap off. Then you mix up the dye in the container provided (kit comes with instructions. This is the part that is very important; the instructions say “leave in 15-90 minutes.”, the longer you leave the dye in your hair, the lighter your hair will be! Now, personally I have red pigment in my hair so, I find that only leaving the dye in 15-35 minutes creates a more orange shade of blonde. However, if you leave the dye in your hair for the full 90 minutes you will acheive a much much lighter shade of blonde.
I highly recommend this product to anyone who desires to lighten their hair dramatically. Especially considering there is no aftercare needed, other than the conditioner they provide to initially wash the dye out of your hair. It is worth the 90 minutes of dying for months of beautiful blonde hair that you will acheive! Below is a photo of my own personal results from using this product, months after.
